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Part I | Overall Impressions | Question 3
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3. Initial Thoughts

US Survey
(US SURVEY) What is the first thing that comes to mind when you think of China?
Culture/ History/ Food/ Great Wall
Large Country/ Large Population/ Overpopulation/ Adoption
Cheap Products/Large Amount of Imports/Wal-Mart
Economic Growth/Booming Economy
Trade Imbalance/US Trade Deficit/Debt
Authoritarian/ Communist/ Mao
China Survey
(CHINA SURVEY) When you think of the US, what is the first thing that comes to mind?
President
Landmark Buildings/Cities
Hegemonism
Superpower
American Spirit (Freedom, Democracy, Rule of Law)
Economic Growth/Booming Economy
Sino-US Relations/Civil Exchanges
Improved Politics/System
Fast-Food
Social Welfare
War and Military
American Debt
Fashion and Culture
Advanced technology
Nationality
Dollar
American product (iphone, cars)
Price and consume
Sports
Climate/geography environment
Human rights
Anti-terrorist/ 911 terrorist attacks
International trade/Exports
Public security/ social conduct
Education
Tourism
Economic/financial crisis
Negative feeling (angry)
Positive feelings (good, beautiful)
Not Sure

Narrative Analysis

United States:
  • Culture, history, food and the Great Wall are the first things that come to mind for the American public (23%).
China:
  • War and the military are the first thoughts that come to mind for the Chinese public (10.6%), consistent with 2007.